INSPIRED LEADERSHIP IN THE DIGITAL MARKETING AGE
Working with growth-focused entrepreneurs and their business enterprises gives our team the opportunity to meet bright and talented business men and women; David Capece, Founder & CEO of Sparxoo, an integrated digital marketing agency in…
- 26 May 2017
Benefits of Alternative Dispute Resolution
We’ve all heard stories about a business transaction gone wrong: a vendor who didn’t provide goods as expected, two parties interpreting contract terms differently, or a client who has unreasonable expectations from your services. These…
- 19 May 2017
SEARCH BEFORE YOU FILE: The Value of a Trademark Search
When making the decision to register a federal trademark with the United States Patent and Trademark Office (“USPTO”), it’s important to evaluate whether that registration will be successful. In order to evaluate the likelihood of…
- 29 Apr 2017
Should You Hire an Employee or an Independent Contractor?
Congratulations! You’ve started your small business and are past the hurdles that come with selecting a name, registering with the Department of State, drafting Shareholder Agreements, and all of the initial confusing parts. Now you’re…
- 21 Apr 2017
Why Are Women So Underrepresented in the Tech Industry?
Steve Jobs. Bill Gates. Mark Zuckerberg. Steve Wozniak. All of these are household names, and their innovation in technology have infiltrated every aspect of our lives: If we don’t have an iPhone or MacBook, certainly…
- 15 Apr 2017
Trademarking: To Stylize or Plain Text? That is the Question!
When a company has decided on a business model and branding concept, it is time to protect the intellectual property and file a trademark application. The application can be for the company’s logo, name, and/or…
- 15 Feb 2017
Florida Software Companies that Improve the Restaurant Industry
While starting a new business venture in the food and beverage industry is quite exciting, it can also be a very difficult and time-consuming process. Whether you are a “newbie” entrepreneur trying to launch a new restaurant…
- 11 Nov 2016
Rich vs. Famous – Have you set a goal for your company?
If you’re like most business owners, you’re striving for an increase in your annual sales. It’s natural to want your company to be bigger because that’s what everyone around us seems to celebrate. Magazines…
- 4 Nov 2016